Services
Two types of engagements: custom builds and maintenance plans. Most clients eventually do both.
Custom builds
Every project starts with a conversation. I want to understand the business, the brand, the audience, and what the site actually needs to do before I write a line of code. Then I scope, quote a flat price, and we go.
Starting at $2,500. Actual price depends on scope — I'll send a flat quote within 48 hours of our call.
Typically included
Maintenance plans
Every plan is a starting point — I adjust scope and inclusions to match what your organization actually needs.
For teams comfortable managing their own content who just want the infrastructure handled.
Not included: WordPress core/plugin/theme updates, content changes, or SEO/AEO work.
Everything in Tier 1, plus an active technical partner handling the ongoing care of your site.
Larger initiatives (new templates, new functionality, redesigns) are scoped separately so your monthly cost stays predictable.
A fractional in-house web team for active organizations.
Best for organizations running frequent campaigns or needing ongoing experimentation.
Other project work
Speed & Core Web Vitals optimization
Diagnose what's slow and fix it — hosting, assets, code, database.
from $500
Site migration
Host, platform, or domain — moved with zero downtime.
from $500
SEO & AEO audit with action plan
Visibility audit, answer engine check, prioritized action list.
from $750
WordPress cleanup
Turning an inherited mess into something maintainable.
from $750
Process
01
Intro call
30 min, free. I look at your site beforehand, we talk through what you need.
02
Proposal
Within 48 hours — recommended scope and flat pricing.
03
Onboarding
Full technical audit, access setup, baseline report in the first week.
04
Ongoing
Monthly reports, quarterly check-ins, direct access whenever you need something.
FAQ
Discovery call and written scope, design direction (working with your existing brand or helping develop one), build on the right stack for your project — WordPress, Astro, or Next.js — mobile-first and fast and accessible with SEO and AEO baked in, plus payments, forms, or memberships if the site needs them. You also get training so you can update content yourself.
Builds start at $2,500. Actual price depends on scope. After our 30-minute intro call I send a flat quote within 48 hours, so you know what the project costs before any work begins.
Yes. Every plan is a starting point — I adjust scope as your needs change. Most clients begin on one tier and move up or down as their site evolves.
No. WordPress is my primary stack because that's where most small businesses live, but I also build in Astro and Next.js for custom-coded sites, and Webflow when design speed matters more than back-end control. I recommend the stack that fits your project — not whichever I prefer.
AEO is making your site citable by AI search tools like ChatGPT, Perplexity, and Google's AI Overviews. As more buyers ask AI tools for recommendations instead of scrolling through links, your site needs structured data, clean information architecture, and clear factual content to be picked up as a source. I build and maintain sites with AEO as a first-class concern.
You can text me. Tier 2 and Tier 3 clients get priority response, and the underlying infrastructure has 99.9% uptime monitoring built in — so I usually catch issues before you do. Hosting tier (Tier 1) gets standard response during business hours.
Let's spend 30 minutes figuring out what it needs.